Hovis go on lad skype
Hovis is an iconic British brand with huge amounts of latent affection and warmth. But recently it has lost ground to Warburtons. The marketing challenge was to put Hovis back in its rightful place as the most iconic bread brand in the country, leading with epic and emotional advertising focusing on Hovis. Sep 15, · Hovis Bread Go On Lad. Hovis Bread in the UK is presented as the bread that lasts through the ages in “Go On Lad”, a TV advert connecting the 19th, 20th and 21st centuries. The spot starts with a boy buying a loaf of bread from a late 19th century bakery. He takes this little brown loaf home to his mum in the modern day. Go On Lad Play Video We salute Hovis for commissioning this epic brand-reviving ad to celebrate in seconds the years of its famous loaf and its continuity through British history.